{"id":2685,"date":"2020-02-19T13:00:48","date_gmt":"2020-02-19T05:00:48","guid":{"rendered":"https:\/\/www.kingfisherintl.com\/?p=2685"},"modified":"2020-02-19T13:07:12","modified_gmt":"2020-02-19T05:07:12","slug":"must-i-know-digital-to-get-a-marketing-job","status":"publish","type":"post","link":"https:\/\/www.kingfisherintl.com\/ja\/2020\/02\/19\/must-i-know-digital-to-get-a-marketing-job\/","title":{"rendered":"Must I know “Digital” to get a marketing job?"},"content":{"rendered":"
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The short answer is yes only if you understand what digital in marketing means for the business, what it means for yourself and not just for the job. The mistake we make when applying for or being in marketing jobs is that we tend to get fixated with certain buzz words on a Job Description (JD) and even on a designation. This results in us forgetting what the purpose of marketing is and where digital falls in that domain.<\/strong><\/p>\n\t<\/div>\n<\/div>\n\n\n\n

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\u3068\u63a5\u7d9a\u3059\u308b Sean<\/a> LinkedIn\u3067\uff01<\/strong><\/p>\n\t<\/div>\n<\/div>\n\n\n\n

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This article is written by Sean Loke - Senior Consultant, Digital & Technology. He has 8 years of both public and private experience in technology, hospitality and marketing. He also led cross functional teams and also successfully individually pitched to global, regional and local brands across corporate, institutional and consumer organisation. Not only that, he account managed staff of all levels from SMEs, Governments to MNCs.<\/h5><\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>
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To begin, digital can be defined as:<\/strong><\/h3>\n